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Sunway University Online - Master of Marketing Programme Launch
Creative Direction
Catalogue POSM Design (Programme Brochure, Starter Guide)
Social Content
Ad Creative Design
Imagine if an Educational Programme were a living entity—how would we characterize it? What if we could position this institution as a world-class leader embodying qualities such as resourcefulness, adaptability, and flexibility?
As we approach the launch of our new Master of Marketing programme, we've gone beyond conventional descriptors. We're aligning its 'personalities' with compelling narratives, drawing inspiration from the animal kingdom to represent each key quality. While the use of animals may not be the conventional approach, we're thrilled that our clients embrace the opportunity to challenge the norm.




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